Mimi’s Matches - كبريت ميمي

Mimi’s Matches is an ode to my beautiful father who passed away recently. I wanted to design and animate an ad for a product i might have found in his room. I chose snooker as product’s cover - it was his favorite game. He was, in fact, playing it in his final moments. Inspiration for the designs came from older egyptian product ads & posters as well as modern typogaphy and food branding. Featuring a badass old passport picture of him.